raising prices for Prime members The price of Amazon Music Unlimited plans is increasing for Prime members and customers on the family plan, Amazon revealed on an FAQ page on its website. The Amazon Music Unlimited Individual Plan for Prime members is increasing from $8.99 to $9.99 per month or $89 to $99 per year. The Amazon Music Unlimited Family Plan is increasing from $15.99 to $16.99 per month, or $159 to $169 per year.raising prices for Prime members
The new prices will go into effect immediately for new customers and after September 19 for existing customers. The price hikes were first reported by The Hollywood Reporter.raising prices for Prime members
“To help us bring you even more content and features, we’re updating the prices of select Amazon Music Unlimited plans,” the company wrote on its website.
The changes come as Amazon increased the price of the Amazon Music Unlimited Individual Plan from $9.99 to $10.99 per month early this year for non-Prime members. With these new changes announced this week, Prime members still save $1 on the service when compared to non-Prime members.raising prices for Prime members
Amazon Music joins several other music streaming services that have introduced price hikes over the past several months. Last month, Spotify announced a price hike for its premium plans, bringing an individual premium plan to $10.99 per month instead of $9.99, the duo plan to $14.99 from $12.99, and the family plan to $16.99 from $15.99.
Also last month, Google hiked the price of the YouTube Music plan from $9.99 per month to $10.99 per month. Last year, Apple Music increased the price of its individual plan from $9.99 to $10.99 per month and the family plan from $14.99 to $16.99 per month.
As of my last knowledge update in September 2021, I don’t have specific information on any price changes for Amazon Music Unlimited for Prime members and family plan users. However, I can provide some general insights into how subscription services like Amazon Music Unlimited may adjust their pricing and the potential reasons behind such changes.
Price increases for subscription services can occur for various reasons. Here are some common factors:
- Content Acquisition Costs: One major factor influencing price hikes is the cost of acquiring and licensing music content. Record labels and artists often negotiate for higher royalties, which can lead to increased expenses for streaming platforms. To cover these rising costs, services like Amazon Music Unlimited might need to adjust their pricing.
- Improvements and Expansions: Streaming services are constantly evolving and adding new features and content. If a service enhances its offerings, such as introducing higher-quality audio streams or expanding its music library, it may justify a price increase as a way to support these improvements.
- Competitive Landscape: Pricing in the streaming industry is highly competitive. Services might adjust their prices to remain competitive with other platforms like Spotify, Apple Music, or YouTube Music while still offering a compelling value proposition.
- Inflation and Operating Costs: General economic factors, including inflation and increased operating costs, can put pressure on businesses to raise prices to maintain profitability or invest in infrastructure and customer support.
- Subscriber Growth: As streaming platforms grow their user base, they might reassess their pricing to ensure they can sustain their services while accommodating more users. A larger customer base can strain infrastructure and support systems.
- Bundling and Cross-Promotions: Some price increases may be offset by bundling services with other Amazon offerings, like Amazon Prime or Echo devices. These bundles can provide added value to subscribers.
If Amazon Music Unlimited is indeed raising prices for Prime members and family plan users, it’s important for customers to consider the overall value they receive from the service, including factors like content selection, audio quality, and any bundled perks. Customers should also compare the new pricing to other streaming platforms to determine the best option for their needs and budget.
To get the most accurate and up-to-date information on Amazon Music Unlimited pricing changes, I recommend visiting Amazon’s official website or checking recent news articles and press releases. Amazon typically communicates any pricing adjustments and the reasons behind them to its customers and the public.